The mere presence of an about page has a lot of marketers confused. When we see “about me” we naturally want to talk about ourselves, right? Well, guess what, this is the wrong answer. Your about page is not supposed to be about you, well not completely. After all, it’s really designed to tell your audience more about you and why you are the right person for the job or to create the product or services that your audience needs. So, it’s really about them.
Content on y our website can make a difference between seeing your site with relevance and having the only website on the web that gets lost in the disastrous dungeon of gloom and no page rank. Content. It’s REAL. Use it to improve your site ranking.
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