I am a New York City-based journalist covering business, entrepreneurs & technology. I'm interested in the long and winding road from concept to launch to success , and all of the milestones in between.

Register to become a member today. You'll get the essential information you need to do your job better, including Howie Cohen, who celebrates 50 years in the ad biz this month, isn't one of those guys who laments the good old days.

But in a research paper published by Google in February – and reported over the weekend by New Scientist – that could, at least hypothetically, change. A team of computer scientists at Google has proposed a way to rank search results not by how popular Web pages are, but by their factual accuracy.

I hate it when people comment on my blog, but they don't actually want to comment. What they want to do is to put their link into the comment so that they generate traffic and backlink to their site.