Newsjacking, a type of content marketing, places the emphasis on breaking news events rather than how-tos or technical information and rides the wave of existing demand to get well-earned backlinks and branded mentions. Use it to your advantage.
When Christina Aguilera and Cee Lo Green announced last fall that they'd sit out the current season of “The Voice,” which premiered Monday night on NBC with Shakira and Usher as the new judges, both singers said they planned to spend more time focusing on music.
Ruth P. Stevens consults on customer acquisition and retention, for both consumer and business-to-business clients.
So July 1st is looming in the distance with gray clouds hanging heavy and your anxiety is building as to what you're going to do the day the Reader dies.
Content is everywhere. It is not just limited to one industry, you need content to promote all kinds of products or services and to improvise a business online.