Creating professional and engaging copy for the hotel website – The property website continues to be the hotelier's most important distribution and marketing channel.

Great Cabin Home 2353 Buffalo Loop, Overgaard, AZ 85933 Located in the Bison Ranch community is this priced to sell 2 bedroom home. A log sided cabin with a front and back covered porch. Vaulted wood ceiling in the great room, with fireplace. Open floor plan to enjoy your family and friends. Walk to …

The new series, The Beal Deal, features interviews by Andy Beal that are run on Saturday’s for a relaxing read. Today’s post features my interview. Andy has known me for most of my career. We’ve “grown up” in this biz together. In fact, Andy was one of the handful of people in the search marketing i …

Show Low named by the turn of a playing card. It is TRUE. What’s in the name Show Low? The legend is by all accounts, following a lengthy poker game between C.E. Cooley and Marion Clark. The two men decided there wasn’t enough space for the two of them in their settlement. They then agreed to let a …

A Blueprint to SEO Success.
4Hoteliers
Thanks to the intricacies of search engine optimization (SEO), website copy can be manipulated to attract prospective guests based on their searches. The trick is to find the right balance in creating informative copy that is tailored to serve both …