Local SEO For The Holidays (5 Point Checklist)
Search Engine People (blog)
Local SEO and a strong local presence is going to be the key. Hopefully by now you have a local strategy in place including a Google My Business account, local accounts on other search engines such as Bing Places or Yahoo! Local, Yelp and directory …
Make your website one of the world's most popular: the secret? SEO!TrainingZone.co.uk (blog)
4 Common SEO MistakesSEO News

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Justifying Your Spend – Getting SEO Buy-In
Search Engine Watch
Considering how important this process is to a functioning SEO program, I'm surprised how little we tend to talk about it. Sure, a quick Google search will bring up some articles on the subject, but considering the importance of getting a program …

There comes a time when all search marketers need to justify investment in their channel, something that can be a point of dread as well as a time of great opportunity.