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On a typical day, what do you do in terms of digital marketing ?You develop content calendars, plan out posts, reach out to influencers, and do search optimization all day long. You write, and you write some more.

Believe it or not, there's no secret to online marketing. At least, not any more than there's a “secret” to algebra.

The recruitment industry has faced a variety of trends over the last decade. The rise of social media and the economy of ideas has led to a market that is far more candidate driven.