Today's Paper, also known as the e-Edition, is an online replica of the printed newspaper. You can view today's paper or previous issues.
If you're unsure if the calendar is hurting or helping your initiative, you're not alone. How can your team be sure that taking the time to create, manage, and implement this calendar is worth the effort? It refers to the architecture of your website.
Convergence is becoming more prevalent in the marketing landscape, but it's hard to have a meaningful conversation about convergence unless we attempt to define it across different contexts. When people talk about convergence they often have their own understanding of what that means, while often failing to describe what it is, so I decided to take a stab at trying to define it across various audiences and contexts, this month.