SEJ Wrap-Up: How Social Affects SEO and Why Bad Reviews can be Good by @megcabrera

This is the wrap-up of the most popular posts and announcements on SEJ over the past week. Newsletter subscribers are the first to receive this and other updates.

Let’s call this the biggest web marketing lie since Google rolled out the Hummingbird algorithm in 2013! Google and other search engines are getting better and better at understanding human language and context clues. In fact, today, it’s entirely possible for a page to rank for a search without ever actually using the keyword.


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