The Entrepreneur’s SEO Survival Guide For 2016 – Forbes

The Entrepreneur's SEO Survival Guide For 2016
Forbes
SEO is a wild world. It's confusing. It's fast. It's complicated. And even though SEO has made huge advances, many entrepreneurs are still left with questions about what it is, how it works, what's changed, and, most importantly, how to make their


Search Engine Roundtable

May the Odds Be Ever In Your Favor: How the Hunger Games is like SEO
Business.com
Suzanne Collins' "Hunger Games" is a pop culture phenomenon, with the trilogy taking us on a post-apocalyptic journey where "tributes" fight to the death and Katniss Everdeen dispels the Capitol. What does this have to do with SEO? More than you think.
I'm Done With SEO Coverage – I Had Enough Of YouSearch Engine Roundtable

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Practical Ecommerce

SEO: How to Combat Google's Ad Increase
Practical Ecommerce
In the wake of Google's move to increase ads at the top of the search results pages while removing side-rail ads, many are focusing on the impact on paid advertising — rising cost per click, increased competition, and the like. However, organic search


Search Engine Journal

Number of SEO Jobs to Decline in 2016
Search Engine Journal
A study released this week reveals the amount of inbound marketing jobs are expected to drop for the first time in 4 years. This news comes courtesy of Conductor, who also performed the study. Have the salaries for SEO jobs and salaries hit a tipping

10 SEO Questions to Ask Yourself in 2016
Business 2 Community
You can have a speed test run, check Google Search Console for the average load time, or get an SEO professional to analyze it for you. I recommend the latter if you want to be sure you do it right and get professional assistance to fix anything they find.


Huffington Post

3 Huge Giveaways Your SEO Firm Is Slacking
Huffington Post
Considering that 93 percent of online experiences begin with a search engine, and that 75 percent of users never scroll past the first page of search results, it is mission critical to invest in a savvy and effective Search Engine Optimization (SEO

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The Drum

Maxus former SEO director, Kostas Voudouris, returns as UK head of organic performance
The Drum
Maxus has announced that its former search engine optimisation (SEO) director, Kostas Voudouris, will re-join the company as its head of organic performance in the UK. Voudouris served as Maxus SEO director from 2011 to 2015, before moving to New York …

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Huffington Post

The Top Three KPIs for Measuring SEO Performance in 2016
Huffington Post
SEO has changed dramatically over the past few years, and measuring success through key performance indicators isn't as straightforward as it used to be. Not long ago, rankings and organic traffic were the primary indicators of SEO success. While
Google Reveals New Local Ranking SignalsSearch Engine Journal
Google documents Google My Business local ranking factorsSearch Engine Land
Google My Business Local Ranking Factors for 3-PackThe SEM Post
Business 2 Community –Search Engine Roundtable
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The SEM Post

WordPress or Squarespace: Which CMS is Better for SEO?
The SEM Post
Just how much does your web platform affect your SEO success? WordPress devotees have long claimed that one of the best reasons to select WordPress is the myriad of SEO plugins available for the content management system. The popular Yoast SEO …

10 tips for avoiding shady SEO providers
Search Engine Land
Case in point: At an automotive conference, I talked to a dealer who had deleted his dealership's Facebook and Twitter accounts on the advice of his SEO provider. He said they told him it wasn't good for him to have an open forum where customers could


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